Branding / Identity

OTooles-Brand-Comp-01bYes, we design logos.  But, your organization’s identity consists of much more than just a logo.  To be truly effective, your branding needs to consider a variety of other elements, such as fonts, colors, and more.

There are few things more beneficial to the success of an organization competing in today's saturated market than a clear central brand image.  From conservative to cutting edge, the right image has the power to strengthen and support your message, while the wrong image can work against you, confusing potential clients and rendering your marketing ineffective.

A strong identity helps you look professional, stable, and consistent, and gives your customers confidence in your business.  This crucial first step also ensures that all your marketing and promotional materials work together, to create a clear picture of who you are and what you do, and allowing your audience to identify with and develop recognition of your business, creating a lasting and trusted brand.

After all, your logo and your identity are often the first things a potential client sees, and your representatives when you're not there to speak for yourself in person.  Let us help you make the right impression.

Third Estate Design is passionate about branding.  Our designers will listen, brainstorm, and work with you to develop the image that best represents your business and the impression you want to give.

Our Process

Our Identity Development interview process is extremely thorough and intuitive.  Often, a client will be somewhat unsure of what exactly they are looking for in their new identity.  By focusing on the desired end result – how you want your audience to perceive you – we make it simple for you to tell us what you want your logo and identity to look like – even if you aren’t exactly sure yourself.

Most importantly, we'll provide you with your branding materials in a manner that promotes ease of use and above all, consistency.  Our Brand Standard Packs include not only your logos, fonts, and colors, but also an easy-to-follow Instruction Sheet which will help you (and anyone else you work with on your marketing) to understand how and when to appropriately use these elements, creating consistency in your promotions, no matter who creates them.

Have a look at some of our previous logo design projects, then give us a call and let's talk about yours.

Remember, you don't have to be one of the big guys to look like one of the big guys.

Check out our portfolio for a sampling of some favorite logo/identity projects.  Tell us what speaks to you, and what we can do for you. > View Portfolio